of its founding brand. And International Women's Day marks 100 years old.
Modern women are playing an important role in various fields. Chevrolet plans to support women's social advancement and to develop customized talent
What about SMX (3,5,7)
Renaultsamsung 社 (Established in 2000)
- The company for sharing knowhow of technology and information was founded by Korean company and foreig
The Peninsula Suite
For those accustomed to the very best, for whom only unique is good enough, The Peninsula Suite offers, without exception, the most panoramic vista over Victoria Harbour, from the very top of the Tower. Open the glass balcony doors and let your imagination soar, stroll around the ultimate in penthouse luxury or sink into a sofa and ponder the pleasure of knowing that you ar
-20世紀 英國詩-
(1) Thomas Hardy(1840-1928) : "The Darkling Thrush"
"The Darkling Thrush"
1 I leant upon a coppice gate
2 When Frost was spectre-gray,
3 And Winter's dregs made desolate
4 The weakening eye of day.
5 The tangled bine-stems scored the sky
6 Like strings of broken lyres,
7 And all mankind that haunted nigh
8 Ha
1.Reason that super hero’s were selected
Large share in the U.S comics market
Global popularity
+ our difficult situation
2.What is super hero fiction?
All the stories that is associated with the super heroes that are relevant to “U.S”
3.Learn more about U.S comics
U.S comics system
; Character’s copyrights are owed by the company.
; Artists who are belonged
1. Background
Scent: Odor
The sense of smell gives rise to the perception of odors, mediated by the olfactory nerve. The olfactory receptor (OR) cells are neurons present in the olfactory epithelium, a small patch of tissue in back of the nasal cavity. There are millions of olfactory receptor neurons that act as sensory signaling cells. Each neuron has cilia in direct contact with air. The
3. ST strategy
(1) 'Korean beauty Appearance' and 'There are many similar hotels'
Emphasize Commodore's beautiful appearance, old tradition, and history to differentiate itself from the competition. Because Nampo-dong is the center of Busan, there are many similar grade hotels. So, Commodore have to operate the hotel way to emphasize Korean beauty, tradition, history, and so on.
2) Competitors in China
(1) A foreign brand, combines leading-edge science and technology and functional cosmetics market secure
-China cosmetics according to the statistics of the site last year in the sales income China brand cosmetics sales is-wide by 60%, that amount is 90% of total sales.
-The highest market share LOREAL brand and top 10 in the amounts entered China mainland only
Prada Epicenter in LA(Beverly Hills)
Symmetrical “Hill”
floor has experimental display.
experience variously.
discrete episodes witness.
PRADA TRANAFORMER(Seoul)
a symbol of a combination of
the fashion and the architecture.
4 different configuration
feels like we are in the theater.
other fantasy world unlike a reality.
An Amsterdam-based fashion house.
Its stores o
3.2. Targeting and Positioning
As mentioned above, this ‘Old Money’ segment can be reached by executing unique marketing strategies. One good example is the strategy mainly using only magazines to advertise their brand. If luxury brands use all other marketing communication tools as well, the image of luxury will definitely be blurred. So, to be consistent with this concept, there should be
Item writing and moderation
-Writing items
There are always possibilities that text takers might misinterpret the items, so it is important for item writers to scrutinize the items from test takers' point of view. Also, items are required to be consistent with the specifications from start to end. After writing items, moderation will be followed to find weaknesses in the items and revise them